May 17, 2013


Born to Style Scholarship Has a Winner

PegCity born & raised, lifestyle blogger, and positivity enthusiast. I'm here to share about life – from hidden gems to healthy habits and build a community of authenticity.

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A few months ago I wrote about Aveda’s Born to Style Scholarship contest.  Earlier this week, Aveda Institute Winnipeg announced the winner at their amazing gala event that I unfortunately missed due to previously scheduled commitments.  Special thanks to Lisa Saunders for providing the pics and links for this post!

Huge congratulations to Amy Sidoryk who won a full scholarship worth $10,000 to attend Aveda’s Winnipeg hairstyling school. Finalists had just a few hours to style their two models in couture and ready-to-wear looks. As you can see, the creativity was outstanding!

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Aveda had a number of celebrity judges analyzing the models’ looks, including Aveda Canada CEO & President Ray Civello, Citytv Breakfast Television host Jenna Khan and Winnipeg Fashion Incubator representative Zanna Joyce. Hosting the event was Winnipeg’s own Kristjan Hayden, whom you may recognize as a beauty expert on CBC’s daytime lifestyle program, Steven and Chris. Hayden was also recently appointed as Creative Director for AVEDA Canada – a huge honour!

Check out the finalists here:

Want to know what it took to win? Here’s winner Amy Sidoryk’s Born to Style video entry:

If you missed the event, Citytv’s coverage of the event is available right here on PegCityLovely:

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